All undergraduates at Florida State University must demonstrate basic computer skills competency prior to graduation. As necessary computer competency skills vary from discipline to discipline, each major determines the courses needed to satisfy this requirement. Undergraduate majors in communication satisfy this requirement by earning a grade of "C–" or higher in CGS 2060, CGS 2064, CGS 2100, or COM 4470.

The State of Florida has identified common program prerequisites for this University degree program. Specific prerequisites are required for admission into the upper-division program and must be completed by the student at either a community college or a state university prior to being admitted to this program. Students may be admitted into the University without completing the prerequisites, but may not be admitted into the program.

At the time this document was published, some common program prerequisites were undergoing revision. Please visit http://facts23.facts.org/navigation/detail_ext/cpp_intro.do?pageId=060304 for a current list of state-approved prerequisites.

The following lists the common program prerequisites or their substitutions necessary for admission into this upper-division degree program:

1. XXX XXXX: eighteen (18) credit hours outside the major and beyond the thirty-six (36) credit hours of general education requirements

Admission Information

Communication is a limited access major. Acceptance into the School of Communication and into the various areas of emphasis is highly competitive.

All students must apply separately to the University and the School of Communication. Admission to the University is not a guarantee of admission into the major and admission to the major is not a guarantee of admission to the University. Students transferring from another institution are strongly encouraged to earn an AA before matriculating at Florida State University, and should apply for admission to the School of Communication before transferring to Florida State University.

Application Process

Minimum Requirements for Application:

Students applying for admission must:

1. Have an overall GPA of 3.0 or higher on all college coursework to be considered for admission to advertising, public relations, and media production, OR an overall GPA of 2.8 or higher on all college coursework to be considered for admission to media/communication studies
2. Be exempted from the CLAST examination by time of application
3. Have completed CLEP scores posted by time of application
4. Have all liberal studies course substitutions approved by the appropriate dean and posted by time of application
5. In addition, students must complete the following requirements by the end of the Spring semester in which they are applying:
   1. A minimum of forty-three semester hours of college coursework accepted by Florida State University
   2. All liberal studies requirements
   3. All Gordon Rule requirements.

The Application

Application information is available on the College of Communication and Information Web site at http://cci.fsu.edu.

To be considered for Summer/Fall admission, completed applications must be received by the School of Communication by the first business day in February at 5:00 PM. Included in the application process must be copies of transcripts from all colleges and universities attended. Late applications will not be accepted.

The Review Process

A. Advertising, Public Relations, Media Production

A faculty committee will review applications and supporting documents of candidates who meet the minimum requirements for application. There are three major criteria by which all undergraduate applications in the School of Communication will be assessed: GPA in context, strength of experience relevant to the field, and evidence of potential success in a relevant field. More specifically, the faculty members reviewing the applications in all areas will consider the following:

1. GPA in all college coursework
2. Record of academic success in communication and communication-related courses
3. Quality of writing in application materials
4. Well-defined goals and expectations related to the chosen field
5. Previous high school, college, or professional experiences related to the chosen field.

(See School of Communication application for additional information regarding the review process.)

B. Media and Communication Studies

After meeting the Minimum Requirements for Application (above), the GPA in all college coursework will be the sole admission criterion.

Note: Majors are required to complete a language proficiency requirement prior to graduation. See the section entitled 'Language Proficiency Requirements' below.

Retention Standards

The School of Communication reserves the right to discontinue enrollment of any student in the major at any time if, in the judgment of the faculty, the student does not meet the standards of the department or the major. Specifically, majors in the School of Communication must maintain an overall GPA of 2.8 on all college course work or they may be placed on probation and may be dropped subsequently from the major.

Different programs of study specify different graduation requirements that lead to the baccalaureate degree in Communication. Descriptions of each program's required and elective course sequences are available on the college's Web site at http://www.comm.fsu.edu.

The School of Communication has the following requirements for graduation. These requirements are beyond the minimum University requirements and those specified by each emphasis area: (1) meet the department's language proficiency requirement; (2) only course work with grades of "C–" or above will count toward a student's degree in communication; and (3) completion of a minor in an academic area outside the School of Communication. Students must undergo University and departmental graduation checks. Students who wish to intern must make arrangements with the faculty adviser and submit departmental contracts the semester prior to enrollment. Internship requirements vary by program of study. Only formally admitted communication majors can register for a communication internship.

Language Proficiency Requirement

Students formally admitted into any program in the School of Communication during or after the 2003 admission cycle must achieve proficiency in one language other than English prior to graduation. As a department, we define "language" in broad terms, understanding that a variety of skills are equally important to the field of communication. To that end, students may fulfill this requirement by taking courses in modern, sign, or business language. In order to fulfill the department's language-proficiency requirement, students must earn at least a "C–" in each language course with grades other than S/U.

The department's language proficiency requirement is more extensive than the University's foreign language admissions requirement. It is important to understand that although completion of two years of high school language courses or two semesters of post-secondary language will satisfy the University's Admissions Requirement, these courses do not satisfy the School of Communication's language proficiency graduation requirements. Please consult the "Admissions" chapter of this General Bulletin for more information.

Modern Language Proficiency. Students may satisfy the language proficiency requirement by completing course work through the 2000 level (2200 or equivalent course) of a classical or modern language. A student taking course work to fulfill the department's modern language requirement must earn at least a "C–" in each course; courses may not be taken on an S/U basis. Native speakers of another language and other students who wish to demonstrate proficiency by means other than course work should consult the Department of Modern Languages and Linguistics. Upon graduation, those students who pursue this option through a spoken language (i.e., French, German, Spanish, Latin, etc.) will receive a Bachelor of Arts (BA) degree.

Sign Language Proficiency. Students may satisfy the sign language proficiency requirement by completing ASL1140C Beginning Sign Language, ASL2150C Intermediate American Sign Language, and ASL2160C Advanced American Sign Language. A student taking course work to fulfill the sign language requirement must earn at least a "C–" in each course; courses may not be taken on an S/U basis. Students who wish to demonstrate proficiency for sign language by means other than course work should consult the School of Communication Science and Disorders. Upon graduation, students who pursue the sign language proficiency option will receive a Bachelor of Arts (BA) degree.

Business Language Proficiency. Students may satisfy the business language proficiency requirement by completing the following course work for a total of nine semester hours: ECO 2013 Principles of Macroeconomics, ECO 2023 Principles of Microeconomics, and one of the following: STA 2023 Fundamental Business Statistics, or STA 2122 Introduction to Applied Statistics. A student taking course work to fulfill the department's business language requirement must earn at least a "C–" in each course; courses may not be taken on an S/U basis. Upon graduation, students who pursue the business language proficiency option will receive a Bachelor of Science (BS) degree.

A minor of at least twelve semester hours is required. All work counted toward the minor must carry a grade of "C–" or better. The minor must be in a department other than the School of Communication, with the exception of the Minor in Hispanic Marketing Communication. Requirements for the minor are established by the minor department, which can be found under the appropriate entry of this General Bulletin. Minors must be declared with and approved by the School of Communication, UCC Suite 3100. Minors are checked by the major department upon graduation. See individual descriptions of majors below for suggestions. Communication majors who complete a second major outside of the School of Communication do not need a minor. The required minor is applicable, however, to those pursuing a dual degree.

Interdepartmental Minor

A fifteen semester hour interdepartmental minor is possible, provided that the course work is outside the School of Communication and is approved in advance by the faculty adviser and the department chair.

The School of Communication offers a program in honors in communication to encourage talented juniors and seniors to undertake independent and original research as part of the undergraduate experience. For requirements and other information, see the "University Honors Office and Honor Societies" chapter of this General Bulletin.

The School of Communication offers a minor in communication on a space available basis only. The minor consists of twelve semester hours in communication selected from the following courses:

ADV 3008 Principles of Advertising (3)

ADV 3352 Mass Media Law (3)

COM 3930 Special Topics (3)

MMC 2000 Introduction to the Mass Media (3)

PUR 3000 Introduction to Public Relations (3)

RTV 3001 Media Techniques (3)

SPC 3210 Contemporary Human Communication (3)

Only course work with a grade of "C–" or above in four of these courses will count toward the minor. Credit earned in meeting the Oral Communication Competency Requirement (OCCR) may not be used to satisfy the minor. At least six semester hours of the communication minor must be taken in the Florida State University School of Communication.

In cooperation with the College of Arts and Sciences, the School of Communication also offers an interdepartmental film studies minor. For additional information on this minor, as well as other programs currently in development, refer to the "College of Motion Picture, Television, and Recording Arts" chapter of this General Bulletin, or the departmental Web site at http://www.fsu.edu/~film.

The School of Communication also offers a minor in Hispanic marketing communication, and an Honors minor in London. Please contact the department for more information.

Advertising and Public Relations

• Career and Educational Goals. Students in this emphasis area will master skills necessary for a career in advertising or public relations.
• Skills to be Developed. Advertising students will focus on account management, creative strategy, media planning, and research skills. Public relations students will concentrate on public relations writing, tactics, research, and campaign management skills.
•  • Focus Areas. A student applying to this program is required to indicate on the application form his/her preferred focus area: advertising or public relations.
• Major Hours Required. Thirty-nine semester hours. Students must retake any course with a grade below "C–".
• Required Minor. A minor (or second major), approved by your adviser, is required. All minor work must be in a department other than the School of Communication. All work counted toward the minor must carry a grade of "C–" or better. Requirements for the minor are established by the minor department and can be found in this General Bulletin. Suggested minors include: business, psychology, English, journalism (at FAMU), political science, social science, an interdepartmental minor, and others, depending upon one's career objectives.
• Internship. Advertising and public relations students are required to earn internship hours. Please see our Web site at http://www.comm.fsu.edu/comm for more information regarding this requirement.

Course Requirements for the Advertising and Public Relations Emphasis Areas

A listing of specific courses and requirements is available at http://www.comm.fsu.edu.

Media/Communication Studies

• Career and Educational Goals. Students graduating in this emphasis area should have a solid liberal arts education with an emphasis in communication studies. Degrees in communication studies are applicable to a number of fields including law, ministry, speech writing, management, lobbying, management or production careers in media, cable, advertising, video production, arts and entertainment, emerging information technologies, and related fields. (Prospective students should note that the School of Communication does not offer a program in print or broadcast journalism.)
• Major Hours Required. Thirty-three semester hours. Students must retake any course with a grade below "C–."
• Required Minor. A minor (or second major), approved by your faculty adviser, is required. All minor work must be in a department other than the School of Communication. All work counted toward the minor must carry a grade of "C–" or better. Requirements for the minor are established by the minor department and can be found in this General Bulletin. Recommended minors include: English, political science, psychology, journalism (at FAMU), sociology, criminology, social sciences, American studies, women's studies, African-American studies, or British studies (the Florida State University London Program). A fifteen semester hour interdepartmental minor is also possible, provided the course work is outside of the School of Communication and is approved in advance by the faculty adviser and the department chair.
• Internship. The student may complete an internship (COM 4945) as an elective. A maximum of three semester hours may count toward the media/communication studies emphasis area; however, students may register for a total of twelve semester hours of internship credit.
• Recommended Extracurricular Activities. Speech and Debate, V89, Women in Communication, student government, theatre productions, Seminole Productions, WFSU, 4FSU.

Course Requirements for the Media and Communication Studies Emphasis

A listing of specific courses and requirements is available at http://www.comm.fsu.edu.

Media Production

• Career and Educational Goals. Students with an emphasis in media production typically pursue management or production careers in broadcasting, cable, advertising, video production, arts and entertainment, emerging information technologies, and related fields. Prospective students should note that the School of Communication does not offer a program in print or broadcast journalism.
• Areas of Special Knowledge and Skills to be Developed. The media production emphasis will expose students to techniques employed in the production of digital media. Students may acquire such skills as writing for the media, on-camera performance, video production, and video editing.
• Major Hours Required. Thirty-nine semester hours are required in the media production area. Students must retake any course with a grade below "C–."
• Required Minor. A minor (or second major), approved by the student's faculty adviser, is required. All work must be in a department other than the School of Communication. All work counted toward the minor must carry a grade of a "C–" or better. Requirements for the minor are established by the minor department and can be found in this General Bulletin. Recommended minors include: business, English, political science, psychology, journalism (at FAMU), sociology, criminology, social sciences, American studies, or British studies (the Florida State University London Program). A fifteen semester hour interdepartmental minor is also possible, provided the course work is outside the School of Communication and is approved in advance by the faculty adviser and department chair.
• Internship. An internship (COM 4945r) is strongly recommended. A student may enroll for up to twelve semester hours of internship, but a maximum of three semester hours may be credited toward the major.

Course Requirements for the Media Production Emphasis

A specific listing of courses and requirements is available at http://www.comm.fsu.edu.

ADV—Advertising

COM—Communication

FIL—Film

MMC—Mass Media Communication

ORI—Oral Interpretation

PUR—Public Relations

RTV—Radio-Television

SED—Speech Education

SPC—Speech Communication

VIC—Visual Communication

ADV 3001. Creative Strategy I (3). A foundation class in advertising where creativity is explored in a workshop environment.

ADV 3008. Principles of Advertising (3). Advertising and promotion as related to level of economic growth, cultural influences, and sociolegal environments.

ADV 3352. Mass Media Law (3). Comprehensive review of laws, rules, and regulations affecting both the advertising and broadcast industries as well as other forms of mass media. Includes review of libel, slander, invasion of privacy, gathering of information, and copyright laws.

ADV 3410. Hispanic Marketing Communication (3). This course prepares undergraduate students to become educated decision makers and consumers of information regarding US Hispanic marketing communication issues.

ADV 4300. Media Planning (3). Prerequisites: ADV 3008 and ADV4500 . Coordination of advertising and marketing research, planning, creative strategy, and selection of media and production activities leading to the development of advertising campaigns.

ADV 4500. Advertising Research (3). Prerequisite: ADV 3008. Survey, observational, and experimental methods and processes. Research design, planning, questionnaire construction, sampling, validity measurements, field work, tabulations, presentation, and interpretation.

ADV 4800. Creative Strategy II (3). Prerequisites: ADV 3008, ADV 3001, and ADV4500 . Creative and empathetic skills necessary in communicating via print and electronic media; utilizing these skills in creating integrated advertising campaigns.

COM 3110. Communication for Business and the Professions (3). This is a workplace-oriented course that provides practical education and experience in the performance of informative, persuasive, and special occasion speeches through individual and group presentations. Fulfills OCCR requirement.

COM 3310L. Communication Research Methods Laboratory (1). Corequisite: COM 3310. Applications and simulations of communication research methods. Lecture material covering research design, measurement, sampling, data collection, analysis, interpretation, and reporting practiced using computer technology.

COM 3120. Communication for Organizing (3). Communication and group problem solving in bureaucracies.

COM 3310. Communication Research Methods (3). Prerequisites: STA 2023 and STA 2122. Corequisite: COM 3310L. Introduction to communication research methods. Examines survey, experimental, observational, and content analysis methods. Philosophy of science, research design, measurement, sampling, data collection, analysis, interpretation, and reporting.

COM 3332. New Communication Technology and Contemporary Society (3). Relates the design, development, and the use of new communication technologies to social, economic, and policy implications.

COM 3510. Political Communication and Campaigning (3). Campaigns, elections, and American politics in a communication framework; planning campaign strategies.

COM 3930r. Special Topics in Communication (3). An analysis of specialized topics of current concern in communication. May be repeated to a maximum of six (6) semester hours; duplicate registration allowed.

COM 3949r. Cooperative Education Work Experience (0). (S/U grade only.)

COM 3950r. Communication Activities (1). (S/U grade only.) May be repeated to a maximum of four (4) semester hours; duplicate registration allowed.

COM 4330. Communication and the Internet (3). Develops technical and communication skills in Internet-based communication technologies. Hands-on survey of Internet technologies with focus on communication issues, problems, and competencies. Lecture and lab.

COM 4470. Desktop Multimedia (3). Course provides overview of operations and applications of software packages; principles of design and presentation for print-based as well as audio-visual productions.

COM 4480. Legal Communication (3). An analysis of how communication affects and is affected by our legal institutions and processes.

COM 4905r. Directed Individual Study (1–3). (S/U grade only.) Instructor approval required. May be repeated to a maximum of eight (8) semester hours; duplicate registration allowed.

COM 4909r. Honors Work (1–6). For students in the honors program who are working on an honors thesis. May be repeated to a maximum of nine (9) semester hours; duplicate registration not allowed.

COM 4910r. Application of Research Methods (1–3). (S/U grade only.) Instructor approval required. Experience in methods and strategies of research in communication concepts. Individually designed to accommodate student's background and objectives. May be repeated to a maximum of four (4) semester hours; duplicate registration allowed.

COM 4930r. Undergraduate Seminar in Communication (3). Explores advanced communication issues with an emphasis on research. May be repeated to a maximum of six (6) semester hours; duplicate registration allowed.

COM 4935r. Senior Seminar in Communication Studies (3). Prerequisite: SPC 4680 or SPC 4710. This course is an advanced seminar in communication studies with an emphasis in legal communication studies, communication and culture, or rhetorical studies.

COM 4937. Honors Preparatory Seminar (3). Instructor approval required. Preparatory seminar for undergraduate Honors in the Major thesis. Includes survey of subfields, faculty research, and student research proposals.

COM 4941r. Application of Instructional Methods (1–3). (S/U grade only.) To provide experience in methods and strategies of teaching communication concepts within the University context. Individually designed to accommodate student's background and objectives. Instructor approval required. May be repeated to a maximum of three (3) semester hours; duplicate registration not allowed.

COM 4945r. Communication Internship (1–12). (S/U grade only.) Faculty adviser's approval required. Supervised internship. Credit proportional to scope and significance of work. Credit may not be applied to graduate degrees. Individually designed to accommodate student's background and objectives. May be repeated to a maximum of twelve (12) semester hours; duplicate registration not allowed.

FIL 2000. Elements of Film (3). The purpose of this course is to provide the student with an opportunity to study classic examples of superior filmmaking and develop critical skills that will help the individual understand and evaluate film communication, literature, and art.

FIL 3803. The Contemporary Cinema: Theory and Practice (3). Review and analysis of post-1950 motion pictures with emphasis on technique and industrial evolutions.

MMC 2000. Introduction to the Mass Media (3). A historical and social overview of the mass media and their relationship to the mass communication process in a modern society.

MMC 4200. Media Legalities (3). Prerequisite: MMC2000 . Review and application of media business practices and legal requirements involved in the conception and production of media content for radio and television.

MMC 4300. Communication and Change: The Diffusion of Innovations (3). An analysis of the process of change in developing countries, particularly from the standpoint of how communication is used in the introduction, spread, and adoption of new ideas.

MMC 4602. Mass Media and Society (3). Prerequisite: MMC 2000 . An analysis of the effects of mass media on public opinion and behavior. A review of social science research exploring the impact of TV on children and others.

MMC 4641. Political Economy of Media (3). Prerequisite: MMC 2000 or RTV 3001. This course covers the structure and functions of U.S. and other mass-communication systems as well as their relationship to the political and economic systems.

ORI 3004. Performance Studies (3). Students collect, analyze, and perform personal narratives and everyday conversations.

ORI 3110. Performance of Contemporary Literature (3). Analysis of and practical experience in the performance of poetry and prose.

PUR 3000. Introduction to Public Relations (3). Designed to introduce the student to the principles and practices of the public relations profession throughout all organizations using public relations.

PUR 3002. Public Relations Techniques (3). Prerequisite: PUR 3000 and PUR 3100. Tools and techniques of public relations. Application of public relations principles.

PUR 3100. Writing for Public Relations (3). Prerequisite or corequisite: PUR 3000. Designed to develop professional-level writing skills for public relations.

PUR 3930. Public Relations Proseminar (1). (S/U grade only.) Corequisite: PUR 3000. Public relations majors must register for the proseminar on admission to the program. They are to become active in FPRA, PRSSA, or WIC and remain active during undergraduate work.

PUR 4600. Public Relations Management: Cases and Campaign Strategies (3). Prerequisites: PUR 3000, PUR 3002, and PUR 3100. Designed to focus on the management function of public relations. Focus on significant cases and campaign strategies.

PUR 4940r. Public Relations Internship (1–12). (S/U grade only.) Prerequisites: PUR 3000, PUR 3002, and PUR 3100. Practical application of classroom principles in public relations settings. May be repeated to a maximum of twelve (12) semester hours.

RTV 3001. Media Techniques (3). Introduction to basic principles and terminology associated with photography, filmmaking, television, and radio.

RTV 3003. Elements of Broadcasting (3). Surveys American broadcasting from the standpoint of communicators, organizations, content, and audience with special emphasis on research.

RTV 3101. Writing for the Electronic Media (3). Non-fiction writing for television and radio including public affairs, commercials, and documentaries.

RTV 3206. Directing Performance for the Camera (3). Prerequisite: RTV 3260 Students will direct student actors in a workshop setting. Actors and directors will gain experience with and appreciation for those on the other side of the camera. Lecture-laboratory.

RTV 3220. Television Production (3). Fundamentals of studio and field production including camera, audio, lighting, and production planning using the crew system.

RTV 3225r. Video Workshop (1–3). (S/U grade only.) Prerequisite: Communication major status. A course designed for students to gain experience in the production of television programs and video projects. May be repeated to a maximum of three (3) semester hours. Duplicate registration allowed.

RTV 3228. Multiple Camera Studio Production (3). Prerequisite: RTV 3260. Direction and production of multiple-camera studio video projects including camera, lighting, audio, and live-to-tape switching.

RTV 3234. Television Interviewing and Hosting (3). Lecture-laboratory. Course introduces students to on-camera interviewing and hosting of news and public affairs programs including research and writing components.

RTV 3260. Single-Camera Video Production (3). Course addresses direction and production of single-camera video projects including camera, audio, lighting, and linear editing.

RTV 3263. Video Post Production (3). Advanced editing and post production techniques applied to field and studio projects. Emphasis on digital non-linear editing systems.

RTV 3264. Computer Graphics and Animation (3). Prerequisite: RTV 3260 RTV3263. Design and production of computer-generated graphics and animation for video projects.

RTV 3310. Narrative Writing for Television and Film (3). Development and writing of fictional scripts for television and film.

RTV 3926r. Radio Workshop (1–3). (S/U grade only.) General staff work in any department of the campus student-run radio station. Designed to afford both entry-level training and advanced application of skills. Students must work three (3) hours per week for one (1) hour of credit. May be repeated to a maximum of three (3) semester hours.

RTV 3941r. Radio Practicum (3–6). Prerequisite: Instructor permission. Advanced radio work in either of two areas: management or other supervisory roles at the student radio station; or special individual projects in the application, study, or research of audio pertaining to radio broadcasting. May be repeated to a maximum of six (6) semester hours.

RTV 4332. Documentary Video Production (3). Corequisites: RTV 3101, RTV 3260, and RTV 3263. This course offers instruction in the theory and practice of production of non-fiction documentary video. Students produce a final video product after studying the documentary tradition, theory, and history.

RTV 4467r. Television Practicum (3–6). Prerequisites: RTV 3260 and RTV 3263. Producing and directing television programs and video projects. May be repeated to a maximum of six (6) semester hours.

RTV 4504. Electronic Media Audience Measurement (3). Prerequisites: ADV 3008 and RTV 3003. Course provides an understanding of past and current methods of measuring radio, TV and cable audiences; terms and formulas used by the ratings services; the local market radio (Arbitron) and TV (Nielsen) reports; how ratings and other audience estimates are utilized in radio/TV/cable programming and sales; the newest developments in audience measurement; customized and qualitative approaches to audience measurement; and computer applications widely used in the broadcasting and advertising industries.

RTV 4800. Radio-Television Station Operation and Programming (3). Prerequisite: MMC 2000 or RTV 3003. Purpose, function, organization, and programming of the radio and television station with an emphasis on research.

RTV 4970. Senior Thesis in Production (3). Prerequisites: Senior standing, twelve (12) semester hours of 3000 level production courses, and instructor permission. A culminating course for students in production. Individual students, focusing on areas they have mastered in intermediate courses, will produce senior thesis video projects.

SPC 1017. Fundamentals of Speech (3). This course provides a survey and application of communication theory, including interpersonal communication, small group communication, and public speaking.

SPC 2608. Public Speaking (3). This course covers both the principles of and the practical experience of public speaking. The course is required of all majors.

SPC 3210. Contemporary Human Communication (3). An introductory course that surveys current scholarship in five areas of communication theory: group, rhetorical, interpersonal, legal, and performance communication.

SPC 3231. Contemporary Rhetorical Theory (3). Prerequisite: SPC 3210. This course examines rhetorical theorists of the 20th century, including Burke, Richards, Foucault, Habermas, Fisher, and Weaver.

SPC 3233. Classical Rhetoric (3). Prerequisite: SPC 3210. Students examine the origins of rhetorical theory during the classical period. The course emphasizes ideas on rhetoric of Plato, Aristotle, Cicero, and Quintillion.

SPC 3301. Interpersonal Communication (3). A survey of recent literature on interpersonal communication including such topics as self-concept, emotional behavior, interpersonal conflict, and interpersonal attraction.

SPC 3331. Nonverbal Communication (3). Review of recent literature on nonverbal communication including such topics as kinesics, proxemics, kinesthetic behavior, environment, physical characteristics, and personal appearance.

SPC 3350. Listening (3). This course teaches students to understand the complexity of listening and the nature of listening in the human communication process. In order to help students learn to improve their own listening behavior, this course will stress six skill areas: 1) hearing messages, 2) understanding messages, 3) remembering messages, 4) interpreting messages, 5) evaluating messages, and 6) responding to messages.

SPC 3425. Communication in Small Groups (3). This course in small groups includes both cognitive and experiential elements. Students study how small groups function as they create their own project groups and learn by doing.

SPC 3513. Argumentation (3). This course focuses on the principles of argumentation theory and the practical applications of these principles in different argumentative situations. Traditional as well as contemporary approaches to the study of argument are combined with the settings of argument to provide a practical experience for each student.

SPC 3593r. Competitive Intercollegiate Forensics (1). Competitive debate and individual events. Experienced students will develop and perfect their speaking skills in a highly competitive, structured format of instruction and competition. May be repeated to a maximum of eight (8) semester hours.

SPC 3644. Rhetoric of Didactic Literature (3). Prerequisite: SPC 3210. An analysis of drama as an instrument for advancing a political or social thesis.

SPC 4360. Interviewing (3). An analysis of the interview process in a variety of specific contexts and the development of communication skills used in interviewing.

SPC 4445. Group Dynamics and Leadership (3). Recommended prerequisite: SPC 3425. A review of concepts and research in group process and group leadership.

SPC 4516. Evidence (3). Prerequisite: SPC 3513. The study of principles of evidence and proof in law, historical investigation, scientific discovery, and the social sciences. An analysis of argument and proof modes used for public policy decision making with an emphasis on developing standards of proof for public consumers of information as well as policymakers.

SPC 4540. Persuasion (3). A study of the psychology of attitude formation and change including theories of persuasion and principles of persuasive communication.

SPC 4605. The Principles of Speechwriting (3). Prerequisite: SPC 2608. History and principles of speechwriting, the ethical issues involved, and speechwriting skills based on sound principles of communication.

SPC 4630. Rhetoric of Women's Issues (3). Recommended prerequisite: SPC 2608. Examination of selected social and political issues that affect women today; analysis of content, lines of argument, supporting evidence, and rhetorical strategies.

SPC 4680. Methods of Rhetorical Criticism (3). Prerequisite: SPC 3231 or SPC 3233. This course examines methods for the practice of doing criticism of rhetorical discourse. Topics include Aristotelian, Metaphor, narrative, post-modern, and cultural approaches to the analysis of text.

SPC 4710. Interracial/Intercultural Communication (3). An exploration of interracial and intercultural communication and the philosophies that underlie the concept.

SPC 4711. Gender and Communication (3). Course is designed to help students gain knowledge of the theory and process of gender communication (about and between genders) from an interpersonal context perspective.

ADV 5415. Hispanic Marketing Communication (3).

ADV 5416. Multicultural Marketing Communication (3).

ADV 5503. Media Consumer Behavior (3).

ADV 5505. Media Market Research (3).

ADV 5605. Account Planning (3).

ADV 5701. Communication Career Futures (1). (S/U grade only.)

COM 5126. Organizational Communication Theory and Practice (3).

COM 5127. Assessing Organizational Communication (3).

COM 5305r. Interactive Communication Research (1–3).

COM 5312. Research Methods in Communication (3).

COM 5314. Measurement of Listener-Viewer Attitude and Response (3).

COM 5316. Statistical Methods in Communication Research (3).

COM 5317. Content Analysis in Communication Research (3).

COM 5331. Computers in Communication Research (3).

COM 5336r. Interactive-Media Programming and Design (3).

COM 5337. Interactive Programming and Design for CD-ROM (3).

COM 5338. Web Site Usability and Design (3).

COM 5339. Interactive Programming and Design for the Web (3).

COM 5340. Historical-Critical Methods of Research (3).

COM 5401. Analysis of Communication Theory (3).

COM 5450. Introduction to Project Management (3).

COM 5451. Advanced Topics in Project Management (3).

COM 5467. System Thinking and Project Management (3).

COM 5469. Communication Planning and Dispute Resolution (3).

COM 5526. Marketing Communication Management (3).

COM 5546. Political Communication (3).

COM 5906r. Directed Individual Study (3). (S/U grade only.)

COM 5911r. Supervised Research (1–5). (S/U grade only.)

COM 5920r. Colloquium in Communication (0–1). (S/U grade only.)

COM 5940r. Supervised Teaching (1–5). (S/U grade only.)

COM 5946r. Communication Residency (1–6). (S/U grade only.)

COM 6400r. Seminar in Communication Theory (3).

COM 6403r. Advanced Problems in Communication Theory and Research (2–8).

COM 6900. Preparation for the Preliminary Examination (2–4). (S/U grade only.)

COM 6931r. Special Topics in Communication Research (3).

MMC 5305. Comparative Systems of Mass Communication (3).

MMC 5600. Mass Communication Theory and Effects (3).

MMC 6469. The Diffusion of Innovations (3).

MMC 6920r. Colloquium in Mass Communication (3).

RTV 5253. New Communication Technology Theory and Research (3).

RTV 5325. Documentary Video Production (3).

RTV 5702. Communication Regulation and Policy (3).

RTV 6425r. Advanced Seminar in New Communication Technologies (3–6).

SED 5346. Teaching Oral Communication Courses (3).

SPC 5234. Classical Theories of Rhetoric (3).

SPC 5442. Group Dynamics and Leadership (3).

SPC 5545. Studies in Persuasion (3).

SPC 5614. Criticism of Contemporary Public Address (3).

SPC 5655. Political Rhetoric: Language and Persuasion (3).

SPC 6236. Contemporary Rhetorical Theory and Criticism (3).

SPC 6306. Contemporary Topics in Interpersonal Communication (3).

SPC 6920r. Colloquium in Speech Communication (3).

VIC 5006. Visual Communication (3).

For listings relating to graduate course work for thesis, dissertation, and master's and doctoral examinations and defense, consult the Graduate Bulletin.